Set the Stage for a Home Sale
More sellers are entering the market during the spring selling season, hoping to attract buyers lured by record-low interest rates and increased affordability. More buying activity will happen April – June than any other time of the year. Some sellers examine the listing with a microscope, while others depend more on their real estate agents. Even though buyers and sellers both are more informed these days, agents provide an accurate, and in depth, analysis of the current market activity, which will provide that magic number called “The Most Likely Sale Price”.
Unfortunately, many agents still shoot you a higher ‘expected sales price’ just to win the listing. This doesn’t benefit anyone since we are still in a market where ‘overpriced’ doesn’t sell! Today’s market is a “Price War” and a “Beauty Contest”. Price it correctly from the beginning and make it sparkle.
To avoid confrontations, especially when it comes to the home's value, agents need to keep sellers informed, providing comparable sales data and other information. Experts say today’s sellers need to price the home right, as well as have the home staged. Sellers also need to make the home available for showings and avoid talking to prospective buyers and their agents, appraisers, or inspectors. Buyers will not feel comfortable asking questions or will find it difficult to visualize themselves living in the home when the seller is present.
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